Digital Marketing Specialist - Coulsdon

Basic 40k + Profit Share, Hybrid Working
Ref: 214 Date Posted: Tuesday 10 May 2022
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Top reasons to work as part of the Marketing Team for this client:

  • Basic salary circa £40k + Profit Share
  • Hybrid work pattern: 3 days at Coulsdon offices and 2 days at home
  • Real opportunity to significantly impact this established yet rapidly growing E-Commerce business
  • Sole lead on digital, working closely with the Marketing Manager (team of 5)
  • Rewarding blend of SEO, PPC, Paid, Social and Google Shopping.
  • Strong emphasis on personal and professional development
  • Fast paced, fun and supportive culture
  • Monday to Friday 8am-5.30pm
  • Laptop, Pension, 22 days holiday, parking on site.

Core responsibilities will typically include:

  • Managing and monitoring the website to maximise authority, health and google rankings.
  • Responsible for the website performance KPIs to drive growth
  • Drive & track digital metrics by using tools like: Google Analytics, SEMrush, Hotjar 
  • SEO, keyword optimisation, backlink generation, supporting blog/content creation working with the Marketing team to execute new content
  • Paid Search, Paid Social, PPC, Google text Ads
  • Set up & management of Google Shopping & ongoing management
  • Creating Google Ads, Google Analytics and other reports that are insightful and tangible
  • Liaison with 3rd party digital agency (Web / Developers)

Expected Qualifications, Skills & Experience:

  • Digital experience in a relevant role
  • SEO, PPC, Google Ads, Google Shopping, Paid Social Advertising
  • HTML basics
  • Familiar with CMS and back-end website platforms
  • Supporting content creation for website and email Marketing
  • Strong planning and prioritisation skills
  • A passion for ecommerce and all things digital
  • Commercially aware and be able to work towards set targets, focussing on conversion rates and average order values, whilst at the same time considering the needs of the customer.
  • Confident, ambitious, and personable individual who naturally enjoys working in a fast-paced team environment
  • Competent MS Office & CMS skills
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