PPC Specialist - Leeds

Basic 45k + Bonus + Benefits + Hybrid Working
Ref: 210 Date Posted: Thursday 05 May 2022
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Top reasons to join this client:

  • Basic salary circa £45k + monthly company bonus 
  • Annual profit share bonus
  • Hybrid: work from home Thursday & Friday with 3 days at Leeds Head Office 
  • 22 days holiday (increasing to 25) + Birthday off+ Wellness Days off, Parking, BUPA, Pension, Childcare Vouchers, 
  • Monday to Friday: 8am-4.30pm OR 8.30am-5pm
  • Established and ambitious distributor of electrical items 
  • Autonomous role: build a team around you covering PPC, Affiliate Marketing and Paid Social
  • Unparalleled career opportunity: significant growth planned.

Core responsibilities will typically include:

  • Taking the lead on both strategy and implementation of campaigns across PPC/Paid Social. 
  • Manage PPC, shopping, remarketing, display campaigns across Google, Bing, and all social & retargeting networks
  • Maintain and monitor keyword bids, budget caps, impression share, and quality score
  • Track KPIs to assess performance, pinpoint issues, provide oversight and work closely with the broader e-commerce team members to deliver success.
  • Monitoring and forecasting account budgets and monthly spending to deliver an excellent balance of ROI & ROAS
  • Creation and optimisation of engaging campaigns and advertising strategies 
  • Edit and review ad campaign copy and text to ensure it delivers the maximum ROI
  • Proactive in seeking out new opportunities for growth through PPC
  • Keep up to date with the latest developments and trends across PPC and Paid Media.

Expected Qualifications, Skills & Experience:

  • Experience in managing Paid campaigns and developing Paid strategies
  • Working knowledge of critical programs including Google Ads, Bing Ads, Facebook & Google Analytics
  • Analytical in nature and thrive on driving performance and optimisation
  • Excellent verbal and written communication skills
  • Happy to work both within a team and independently
  • Ability to work across multiple projects, prioritise workload and keep to deadlines
  • Strong learning ability, competent critical thinking skills, and highly self-driven
  • Proven track record of working with large budgets

 

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